Elizabeth Sosa
Branding + Website Design — Lana Spring Collection
Portfolio / Project Detail

Branding + Website Design — Lana Spring Collection

Inspired by fashion-forward design, refined pale color palette, The Lana Spring Collection embodies clever style with minimal elegance. This project showcases my design capabilities from branding, logo creation, website layout, to graphics for print, visual communications for brands crafted with attention to detail.

Brand IdentityWebsite DesignArt DirectionGraphic DesignLogo DesignPrint Collateral

About the Project

Inspired by fashion-forward design, refined pale color palette, The Lana Spring Collection embodies clever style with minimal elegance. This project showcases my design capabilities from branding, logo creation, website layout, to graphics for print, visual communications for brands crafted with attention to detail.

The Challenge

To translate abstract concepts of visual communication and modern luxury into a functional, user-friendly digital identity as a conceptual study to showcase creative versatility and aesthetic cohesion.

The Outcome

A minimal, editorial identity with a logo design and website design  that feels like stepping into a luxury showroom. A complete, high-end portfolio piece that illustrates my end-to-end design process—from initial conceptualization to final delivery.

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Client Reviews

"Elizabeth has an incredible eye for detail and a rare ability to translate ideas into something visually stunning. Our rebrand was seamless and exactly what our business needed to grow. Our website exceeded every expectation."

Michael Adamsowner, adams construction

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I take on a select number of projects each season. If you're ready to invest in your brand, I'd love to hear from you.